网(wǎng )络达人助力国货(huò )与(yǔ )乡村助农公(gōng )益(yì )纪实(shí )类综艺。节目由“国货星选推(tuī )荐官(guān )”发起，以互联网(wǎng )传播思维反映国货崛起大势、国家乡村振兴策略，通过网络达人宣传(chuán )精品国潮国货，共(gòng )同(tóng )探寻(xún )国货正向发展未来趋势，同时结合(hé )乡村旅游