网络达人助力(lì )国货与(yǔ )乡(xiāng )村助农(nóng )公益纪实类综艺。节(jiē )目由(yóu )“国货星选推荐官”发起，以互(hù )联网(wǎng )传播思维反映国货崛(jué )起大势、国家乡村振兴策略，通(tōng )过(guò )网(wǎng )络达人宣传精品国潮国货，共同(tóng )探寻国货正向发展未来趋势，同时结合乡(xiāng )村旅游