网络达人助力国货与(yǔ )乡村助农公(gōng )益纪实类综艺。节目由“国货星选推荐官”发起，以互联网(wǎng )传播思维反映国货(huò )崛起大势、国家乡(xiāng )村振兴策略，通过网(wǎng )络达人宣传精(jīng )品国潮(cháo )国货，共(gòng )同探寻(xún )国货正向(xiàng )发展(zhǎn )未来趋(qū )势，同时结合乡村(cūn )旅游