网络达(dá )人助力国货与(yǔ )乡村(cūn )助农公益(yì )纪实(shí )类综艺。节目由“国(guó )货星选推(tuī )荐官”发起，以互联网传播思维反映国(guó )货崛起大势、国家乡村振兴策略，通(tōng )过网络达人宣传精品国(guó )潮国货，共同探寻国(guó )货(huò )正向发展(zhǎn )未来(lái )趋势，同时结合(hé )乡村旅游